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5 Reasons Your Business Needs a Blog Right Now

5 Reasons Your Business Needs a Blog Right Now

Customarily thought of like an online journal, a blog is a section on a website dedicated to posting written content. As a business, being actively involved in your blog can become a great way to promote your products and connect with your customers. Discover the top...

How to Optimize Google My Business in 2020

How to Optimize Google My Business in 2020

Did you know that nearly 56% of business retailers haven’t claimed their Google listing? Whether it’s through ignorance or negligence, the reality is that businesses without a Google My Business account are missing out on a huge opportunity. Learn how to optimize your...

Social Media 101 for Small Businesses

Social Media 101 for Small Businesses

Growing your business involves a number of aspects. From storefront advertising to sale promotions, business owners have a huge task of getting their name known in the community. According to eMarketer, 44 percent of local businesses depend on social media to generate...

5 Rules for Reposting Content on Social Media

5 Rules for Reposting Content on Social Media

If you were a painter, would you want someone to take your art piece and resell it under their name? Of course not! Reusing someone else’s content without permission would be stealing! The same goes for social networks. If you’re wanting to repost content on social...

Does It Really Matter What Time You Post?

Does It Really Matter What Time You Post?

Raising awareness for your business is key to getting new customers, building loyalty, and ultimately, receiving a profit. Today, social media has become the backbone of every marketing campaign and like any campaign, it’s important to know how to reach your audience....

What’s the Best Social Media Post Length?

What’s the Best Social Media Post Length?

Trying to write the best caption? Wondering whether the length of social media posts actually matters? Interested in growing your social channel? If you’re asking questions like these, you’re on the right track. Discover the optimal length of each social media network...

Low-Hanging Fruit in SEO: Why Long-Tail Keywords Matter

Low-Hanging Fruit in SEO: Why Long-Tail Keywords Matter

Have you ever been apple picking? While the best apples may be found at the highest place of the tree, the undeniable truth is that the fruit at eye-level is ultimately the easiest to pick. The same came to be said with SEO, and in this particular case, long-tail...

7 Things Every Small-Business Website Should Have

7 Things Every Small-Business Website Should Have

What key elements should every website have, you may ask? Between the rise of digital and online interactions, there’s no question that websites play a big part in successful businesses. For those who are trying to reach a specific audience to grow their reach, your...

Quick Guide to User Intent Based Search Queries

Quick Guide to User Intent Based Search Queries

Whether you’ve realized it or not, the way we find information has changed drastically in the last 10 years. With every new search engine update, our technology is growing and molding to the way we think. Instead of sorting through irrelevant webpages, we can get a...