As a marketer, you are always looking for new ways to boost social media engagement. But have you thought about the type of content you're posting? Question posts undoubtedly capture attention and urge people to chime in. However, you can't just throw up any old...
Does your social media content sound more robotic than human? Followers will catch on to fake sounding posts that don't resonate with them, which can lead to unfollows and less engagement. [bctt tweet="Social media networks were designed for conversating, making it...
If your business still hasn't jumped on the social media train, you are already behind. Although most companies by now have adopted social media pages, many aren't using it or don't find value in it. Does this sound like you? It's ok; for many, social media for...
You have probably heard about business Facebook optimization but do you know what it means? Is it really worth your time? The short answer is yes! Optimizing your social media page gives you the power to utilize as many tools as possible for higher engagement and...
Is your business on Instagram? If not, this article will make you reconsider. You could be missing out on a huge audience and branding opportunities simply by not having a presence. Instagram for business gives your company a voice on social media while accessing...
In digital marketing, the most successful campaigns are those that are integrated. Simply sending a newsletter or having a website does not set you apart from the competition, and it certainly won't give your company enough recognition from search engines. Instead,...
As a realtor, your time is valuable, but you understand that building relationships is a vital business component. Although you probably know how to network and establish rapport with clients in-person, you may be wondering how to translate those same techniques to...
Headlines are powerful -- no surprise to business marketers. But how are you harnessing that power? Are you utilizing its influence capabilities? If not, you're most likely losing valuable clicks and engagement on social media platforms. [bctt tweet="Enticing...
While you may be working hard to optimize and promote content on social media, there could be an integration aspect that is missing -- your website. Incorporating social media on your website is an essential part of brand awareness. According to a 2017 BrightLocal...
